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LAIRD TECHNOLOGIES' NEW ACTIVV ANTENNA REPLACES ITS RADIOANT ANTENNA
Activv Antenna Offers Improved Sensitivity and Decreased Size for Optimal FM Radio Functionality

St. Louis, Missouri, USA - September 11, 2007


Laird Technologies, a global leader of critical components and systems for advanced electronics and wireless products, today introduced its Activv antenna, an FM antenna solution that can be incorporated directly inside a handset device, offering improved performance, minimal size, ease of installation and low cost. The Activv antenna is an improvement on the RadioAnt antenna, the company’s current offering for FM radio functionality.     

Replacing the RadioAnt antenna, the Activv antenna is a leading edge miniature internal antenna circuit providing the combination of FM, impedance matching and signal amplification. But the Activv antenna offers improved sensitivity of five dB compared with the RadioAnt. This improved sensitivity offers significant antenna improvement, which helps the performance of the total electronic system.

Another improvement is the size. The Activv antenna is 25 percent smaller than the RadioAnt antenna and can therefore fit into smaller mobile devices and gives manufacturers more flexibility when designing the electronic system.

The RadioAnt antenna performs well when it is close proximity with the human body but the Activv antenna offers enhanced reception performance both when it is close proximity with the human body as well as in “free space.”

“Laird Technologies’ new Activv internal FM antenna and circuit provides performance similar to or better than a corded headset,” said Craig Somach, sales director. “In addition, the antenna radiator size is further reduced to allow implementation in virtually all mobile devices. Furthermore, the frequency range has been extended to 76-108 MHz. We believe that customers are going to be pleased with this improved antenna solution.”

The Activv antenna is ideal for handsets, gaming devices, consumer devices and other portable or wearable wireless devices. The price for an Activv antenna solution will range from $.50 to $2.00 depending on the level of customization required.

About Laird Technologies

Laird Technologies designs and supplies customized performance-critical products for wireless and other advanced electronics applications.

Laird Technologies is a global market leader in the design and supply of electromagnetic interference (EMI) shielding, thermal interface products, signal integrity components, wireless antennae solutions and recently established a growing position in the design and supply of complete radio frequency (RF) modules and systems. These performance critical products, co-designed in conjunction with customers, are essential in enabling and protecting the functionality of electronic devices and wireless applications.

Custom products are supplied to all sectors of the electronics industry including telecommunications, data transfer and information technology, as well as to the automotive, aerospace and defense, consumer electronics, medical and industrial markets.




About Laird Technologies, Inc.
Laird Technologies designs and supplies customized, performance-critical products for wireless and other advanced electronics applications.
The company is a global market leader in the design and supply of electromagnetic interference (EMI) shielding, thermal management products, mechanical actuation systems, signal integrity components, and wireless antennae solutions, as well as radio frequency (RF) modules and systems. 
Custom products are supplied to all sectors of the electronics industry including the handset, telecommunications, data transfer and information technology, automotive, aerospace, defense, consumer, medical, and industrial markets.

Laird Technologies, a unit of Laird PLC, employs over 14,000 employees in more than 40 facilities located in 14 countries.

For additional information or your nearest Laird Technologies
representative, contact:
Tel:         (866) 928-8181 or (636) 898-6000
Fax:        (636) 898-6100
Internet:  www.lairdtech.com
e-mail:    sales@lairdtech.com


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© 2008 All rights reserved.  Laird Technologies and its logo are trademarks of Laird Technologies, Inc.  Other products, logos, and company names mentioned herein, may be trademarks of their respective owners.

Laird Technologies